Streamlining NatureMetrics' proposal templates, for more impactful communication
NatureMetrics, a leader in environmental eDNA analysis, was looking to enhance their client-facing proposals and presentations. While they weren’t ready for a complete brand overhaul, they recognised the need to improve the clarity, impact, and professionalism of their materials. Their existing templates, though functional, could benefit from some refinement to better highlight key messages.
We partnered on
Brand refinement
Layout Design
Deck Design
Challenge
NatureMetrics’ brand incorporates detailed graphics that, while integral to their identity, sometimes created inconsistency in their presentations. Each slide was designed with a unique approach, making it challenging to establish a cohesive visual flow. As a result, the presentations occasionally became overwhelming, impacting the clarity of their communication. Our challenge was to modernise and streamline some of their key proposal templates while while preserving the distinctive nature of their branding.
Conclusion
The result is a set of cleaner, more structured presentation templates that empowers NatureMetrics to communicate with clarity and impact. Allowing their proposals and client-facing materials to be even more engaging, and effective, ensuring their message is received without distraction. This transformation not only enhances their visual identity but also improves efficiency for their team in creating compelling, on-brand presentations effortlessly.
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